Your 457
Dedicated to one
When you take guardianship of one of these timepieces, you aren’t just wearing a watch—you are taking personal guardianship of a story.
Created to commemorate the 25th Anniversary of Operation Herrick, only 457 timepieces will ever be crafted in 2027. Each individual watch is dedicated to one of the 457 UK Armed Forces personnel lost in Afghanistan.
Alongside your timepiece, you will receive the name and details of the service member to whom it is dedicated, giving you a quiet, personal touchstone to honour and remember every day.
Designed for all wrists, the timepieces are crafted in both 41mm (Men's) and 36mm (Women's) watch face proportions. On the caseback, you have space for 30 characters of custom engraving—whether that’s your own Operation Herrick tour dates, your service number, or a personal inscription. It’s a personal mark that bridges your story with theirs.
With your watch, you will receive a commemorative booklet telling the wider story of the 457, together with a dedicated presentation card honouring the service member to whom your timepiece is dedicated.
This is an opportunity to hold a piece of shared history, support our military and veteran community, and quietly honour every life given in service.
Until the Last Name Is Spoken
Four hundred and fifty-seven, their names live on,
Though the faces we loved are forever gone. Each one a heartbeat, a life, a dream, a light extinguished, a silent scream.They left their homes with courage and pride,With brothers and sisters standing beside. They promised their loved ones, “I'll see you soon,” beneath foreign stars and a desert moon.
They were sons, they were daughters, husbands and wives, They were someone's whole world, the heart of their lives. They laughed with their mates, they dreamed of the day, When they'd leave the desert and come home to stay.But some never returned to the ones they adored, and grief came knocking at a family's door. A knock that shattered what once had been, leaving an emptiness no one had seen.
There are mothers who whisper their children's names, and fathers who carry their grief like a flame. There are wives who still ache for a hand they can't hold, and children who miss a parent they'll know through stories told. There are comrades who remember the friends by their side, the laughter, the banter, the tears that they hide.
The promises made in the darkness of night, and the mates who stood firm when the world was a fight. Afghanistan's deserts may fade from our sight, but their memories burn like stars in the night. For no passage of time, no distance, no years, can diminish their courage or silence our tears.
They were more than the battles, more than the pain, more than the medals, the loss or the names. They were people who loved, who lived and who cared, who gave all they had, who stood and who dared.
So when poppies bloom and the bugles sound, remember the 457 who never came round. Remember the dreams that were never fulfilled, the empty chairs that time has not filled. Remember the families whose hearts bear the cost, the birthdays, the Christmases, the futures now lost. Remember each smile, each voice, each face, for love leaves a mark that time cannot erase.
Four hundred and fifty-seven lives given in duty, four hundred and fifty-seven stories of courage and beauty. They gave us their tomorrows, their futures, their all, and we carry their memory, one and all. Let their names be remembered, let their stories be told.Let their courage live on as the years unfold. For a nation that remembers will never forget, and the debt that we owe them is not settled yet. Rest now, dear comrades, your watch has been done, your battles are over, your final march run. Though you lie far from home, beneath foreign
skies, you live on for ever in Britain's eyes.
And if time should move on and the world change its ways, let us never forget those who gave us their days. For as long as we breathe, as long as hearts beat, their names will live on, their memory complete. Four hundred and fifty-seven. Not just names carved in stone. Four hundred and fifty-seven who never came home. Four hundred and fifty-seven, remembered with love. May they rest in peace, beneath the heavens above. Their sacrifice will never be forgotten.
At the going down of the sun, and in the morning,
We will remember them.
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